I've spent twenty years helping businesses optimize this.

I've spent twenty years helping businesses optimize this. It might not matter anymore. In 2005 I co-founded Crazy Egg. We built heatmaps to watch exactly where people quit your website. And your form is where they quit. 81% of people have abandoned a form after they started filling it out. So for twenty years, we all did the same thing. Fewer fields. Bigger button. Better color. One compan

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